Discover Premium Rice Varieties from India
JVPL Pvt Ltd, we take pride in being one of the top rice dealers and manufacturers in Purvanchal, Uttar Pradesh. Under our premium label “Country’s Bounty”, we bring you the finest quality rice, sourced directly from the fertile lands of Purvanchal. Our mission is to deliver purity, freshness, and unmatched taste to kitchens across India and worldwide.

Our Products
Your Trusted Rice Manufacturer in Purvanchal Offering a Premium Range of Rice Products
Basmati Rice
Experience the long, slender grains and irresistible aroma of our premium Basmati rice. Ideal for biryani, pulao, and festive feasts, it cooks into fluffy, separate grains that elevate every meal. Perfect for export and gourmet kitchens worldwide.
Sona choor Rice
A daily-use favorite that cooks quickly into soft, fluffy grains. Its mild taste complements a variety of Indian dishes like khichdi, dal-chawal, and lemon rice. Affordable, nutritious, and perfect for large households.
Jeera 32 Rice
Named for its cumin-like shape, Jeera 32 rice is medium-grain, aromatic, and quick-cooking. It’s a versatile choice for light pulao, fried rice, and everyday meals. Loved for its delightful aroma and soft texture.
Kaala Namak Rice
A rare and heritage variety from Purvanchal, Kaala Namak rice is prized for its unique color, fragrance, and health benefits. Known as the “aromatic black pearl” of India, it is rich in antioxidants and minerals. Perfect for health-conscious families and export markets.
Govind Bhog Rice
A short-grain, aromatic variety known for its sweet taste and soft texture. Traditionally used in Bengali and Odia cuisine, it’s perfect for kheer, sweet pongal, and festive dishes.
Kaveri Chintu Rice
Small in grain but big in flavor, Kaveri Chintu rice is a soft, easy-to-digest variety ideal for idlis, dosas, and porridge. Popular in South Indian kitchens for its light texture and wholesome taste.
About Us
The Journey of jvpl: Committed to Quality Rice Supply
JVPL Pvt Ltd – Country’s Bounty Rice Brand is one of the leading rice manufacturers, dealers, and exporters in Purvanchal, Uttar Pradesh. Founded with a mission to deliver uncompromised quality and trust, we have built a robust supply chain network that ensures our rice reaches every corner of the country — fresh, aromatic, and full of flavor. We also take pride in being a top Basmati rice exporter company in Uttar Pradesh, serving both domestic and international markets.
– Why Choose JVPL Pvt Ltd – Country’s Bounty?
🏭 Modern Rice Milling & Processing Units
✅ Strict Quality Control Measures for Premium Grains
🚛 Efficient PAN India Logistics for Fast Delivery
🌾 Sourced from Purvanchal’s and India’s Finest Paddy Fields
Join Us in Celebrating Quality Rice
Experience the difference with our premium rice offerings today.
Why Choose Us
Our Unique Value Proposition
Certified for Quality & Safety
We are ISO and FSSAI certified, ensuring that every grain of rice meets the highest standards of food safety and quality.
Advanced In-House Quality Labs
Our state-of-the-art testing facilities rigorously check every batch for purity, moisture, grain length, and consistency before packaging.
Nationwide Distribution Network
With a robust PAN India logistics system, we ensure timely and efficient delivery to every corner of the country.
Farmer-Centric Sourcing
We engage in ethical sourcing practices, directly partnering with local farmers to promote sustainable agriculture and fair trade.
Eco-Friendly Packaging
Committed to sustainability, we offer environmentally responsible packaging solutions that preserve freshness and reduce waste.
Trusted by Industry Leaders
With over 100+ corporate and institutional clients, JVPL is a name trusted for reliability, transparency, and excellence in rice supply.
What They Say
Our Customers Love Our Premium Rice Varieties
The quality of rice from jvpl is unmatched. I’ve never encountered grains this fresh and tasty in my cooking. Highly recommended for every kitchen!
Rahul Sharma
jvpl’s rice selection is fantastic! I appreciate their commitment to quality and the prompt delivery. It has changed the way we approach meals at our restaurant.
Vikram Jain
I can always count on jvpl for the best rice. Their service is consistently reliable, and the flavors elevate my dishes. Truly a valuable partner for my culinary needs.
Maya Gupta
Simplifying Everyday Life
Frequently Asked Questions
What types of rice does JVPL Pvt. Ltd. offer?
We offer a wide variety of rice including Kaala Namak, Govind Bhog, Jeera 32, Sona Choor, Dona Choor, Kaveri Chintu, and more – all carefully sourced and quality tested.
Where does JVPL source its rice from?
Our rice is ethically sourced directly from trusted farmers across India, with a focus on regions known for heritage grains and high-quality harvests.
Do you supply rice PAN India?
Yes, JVPL Pvt. Ltd. has a strong supply chain network that allows us to deliver rice across all parts of India efficiently and reliably.
Do you provide bulk orders for retailers and wholesalers?
Absolutely. We welcome bulk and wholesale orders and offer competitive pricing and logistical support for our B2B partners.
Is your rice certified and safe for consumption?
Yes, all our products are ISO and FSSAI certified. We follow strict quality control through in-house labs to ensure safety and purity.
How can I place an order with JVPL Pvt. Ltd.?
You can reach us via our contact page, call link, or email us at info@jvpl.com. We’ll respond promptly with product details and pricing.